Experience three of the bestsellers from Jorum Studio’s Mainline collection: Elegy, ASKR, and Paradisi. Each sample contains 2ml.
ASKR
ASKR takes you on a journey through ancient forests and mysterious coastlines. A burst of botanicals and peppered balsams greets you like a brisk wind, followed by the smoky warmth of resin and sap. As the scent unfolds, you feel the soft driftwood beneath your feet and the salty breeze of seaweed in the air. Ambergris and papyrus leave an ethereal, lingering trail – a fragrance that is both raw and calming, bold yet refined.
PARADISI
Paradisi is a refreshing explosion of exotic fruits and citrus oils – a crisp, green energy that instantly awakens the senses. The fragrance opens with an indescribable freshness, followed by a surprising blend of tomato leaves, mushrooms, cedarwood, and patchouli. It’s a fantastical fruit you’ve never tasted, yet carries a strange familiarity. The collision of citrus and aldehydes is unique, while a mysterious berry extract gives the perfume an intriguing sense of depth. A fragrance unlike any other.
ELEGY
Elegy is a fragrant déjà-vu, a scent that transports you to a time filled with memories. It opens with a lively swirl of Earl Grey, sparkling bergamot, and petitgrain, subtly warmed by the cognac-like warmth of geranium. This fresh beginning quickly fades, giving way to a melancholic sigh of honeysuckle and pollen-drenched heather. Slowly, Elegy transforms into a luxurious blend of exotic absolutes, musk, and smoky resins, wrapping you in soft, comforting warmth. Hay absolute, oud oil, and patchouli provide a final touch of timeless, soothing elegance.
ASKR - Alcohol Denat., Parfum (Fragrance), Limonene, Benzyl Alcohol, Coumarin, Linalool, Oakmoss Extract (Evernia Prunastri Extract).
PARADISI - Alcohol Denat., Parfum (Fragrance), Limonene, Linalool, Oakmoss Extract (Evernia Prunastri Extract), Geraniol
ELEGY - Alcohol Denat., Parfum (Fragrance), Limonene, Citronellol, Hydroxycitronellal, Geraniol, Linalool, Coumarin, Citral, Benzyl Benzoate, Farnesol, Benzyl Salicylate, Eugenol, Benzyl Alcohol.
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Euan McCall
Euan McCall is a Scottish perfumer from Edinburgh. He has created perfumes for cult brands (such as Neandertal) and now runs his own brand Jorum Studio with his partner Chloe Mullen. Their perfumes are contemporary and unique, and to quote McCall: "It is so important for us that each Jorum creation is new, original and of quality which we hope ultimately progresses the narrative - we aren’t interested in trends or trying to copy existing works. We do Jorum and hope many people enjoy what we do." Interested to read more about Euan McCall's creative process and inspiration? You can read our full interview with Euan McCall here.